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At Wembley Fitness gym we are committed to protecting your privacy.

We collect and process personal data about you in order to provide the services you use; operate our business; meet our contractual and legal obligations; protect the security of our systems and our customers; or fulfil our other legitimate interests.

This Privacy Notice explains how we collect, use, share and protect your personal information. When we update this Privacy Notice we will post any changes on our website.

In addition, when visiting our website, we will provide you with “just in time” notices at the moment of data collection.

If you have any queries about this Privacy Notice please contact us at Wembley Fitness gym, 341 High Road, Wembley HA9 6BF. Alternatively send an email to



We collect your personal information when you:

Complete an Online Membership Agreement

Register your interest for upcoming Wembley Fitness gym opening locations

Ask us for more information about a product or service, or contact us with a question or complaint

Take part in a competition, prize draw or survey

Contact our Member Services support team through telephone, email or online chat

Send an email to an email account

Use your access device or swipe your fob into one of our gyms

You have an accident in our gyms or there was an incident where you were a witness or personally affected

When you use equipment in the gym such as Hydro Massage or when you obtain a drink from one of the Yanga Water stations

When you book classes, courses and inductions

CCTV – when you are using our gyms. See our CCTV policy.

When you use the Wembley Fitness gym app

When our teams take photos of your attendance at the gym, part of an event or in a class (Your permission will be asked beforehand)

When using our gyms CCTV is being recorded 24 hours a day and actively monitored between 8pm and 8am by our internal CCTV team. CCTV is permanently erased after 31 days.

We may also collect, match or acquire information about you from other organisations such as Google and Facebook.



The information we collect about you is required for the purpose of creating your Member Account and for you to enrol in our gyms. Such information allows you to be identified as a member of Wembley Fitness and includes:

Name, date of birth, gender, e-mail address, postal address, telephone number, health declaration and whether you require disabled access

Credit or debit card information, information about your bank account number and sort code or other banking information. Note that we do not store your bank or credit card details on our web servers

Your usage records and duration of visits

Your preferences for particular products or services or interests when you tell us what they are – or when we assume what they are, depending on how you use our products and services

Your contact with us, such as a note or recording of a call you make to our contact centre, an email or other records of any contact you have with us

Your membership information – such as dates of payment owed and received, the services you use and any other information related to your account



We will use your personal information to provide you with the services, products or information that you have requested, for health and safety, security and administration purposes, to improve your website experience, and marketing. We may need to share your information with our service providers, associated organisations and agents for these purposes.  We may use your information to:


Carry out an identity check as part of your membership application.

Process your membership application through Glofox, our chosen membership software

Bill you for using our services as part of your membership

Keep you informed about our services including operational matters relating to your Membership

Provide relevant services to you

Confirm your attendance to exercise classes or lessons

To allow you to monitor your gym usage in your members area

To share gym event photos on our internal social media platform called workplace (Your permission will be asked first before a picture is taken)

Contact you with offers or promotions based on our analysis of how you use our services and what we think will be of interest to you (unless you choose not to receive our marketing messages)

Respond to any questions or concerns you might have about our services

Understand how you use our services, to help us develop relevant and updated services

Carry out research and statistical analysis to monitor how customers use our services

Prevent and detect fraud or other crimes

Operate our facilities in a safe and secure way

We will store your information for as long as you are a Member of Wembley Fitness, or following cancellation of your membership and to meet our legal requirements including health and safety, financial audit, anti-fraud and money laundering regulations. We will store your information for no more than 6 years from the last activity on the account. An ‘activity’ can be classified as access into a gym, a payment made on the membership account or a comment added to the membership following contact with Wembley Fitness. We may contact you about Wembley Fitness services during these 6 years if you haven’t opted out of receiving marketing communications from us.



Wembley Fitness relies on the following lawful bases for processing, storing and retaining your personal data:

In relation to your membership of Wembley Fitness:

your explicit and freely given consent for the specified purpose of membership and the use of Wembley Fitness’s facilities;

the processing is necessary for the performance of your membership contract with Wembley Fitness

the processing is necessary for a legal obligation that Wembley Fitness is subject to

the processing is necessary for the legitimate purposes of Wembley Fitness or by a third party

In relation to your personal data relating to your health

your explicit and freely given consent for the specified purpose of membership and the use of Wembley Fitness’s facilities;

processing is necessary for reasons of public interest in the area of public health including the cross border threats posed by Covid 19

processing is necessary to protect your vital interests

In relation to your retained data following termination of your membership

the processing is necessary for a legal obligation that Wembley Fitness is subject to

In relation to marketing information

the processing is necessary for the legitimate purposes of Wembley Fitness or by a third party



Wembley Fitness will only send you information relating to your membership. We will not share your data with any third parties for marketing purposes, unless you consent. If you cancel your membership with Wembley Fitness we will only send you information that we think will be of interest to you. If you want to opt out of receiving marketing messages from us, please visit your profile section within the Members Area of the app. You can choose to opt out of all marketing or select your marketing preferences. Alternatively, if you are no longer a member, and wish to remove your consent to receive marketing please contact by email to



Wembley Fitness uses cookies (small text files stored in your browser) and other similar technologies, such as web beacons (small, clear picture files used to follow your online activities) and server-side tagging. These collect information that tells us how you use our websites, web-related products and services. The use of cookies does not give us access to the rest of your computer.

This, in turn, helps us make our website relevant to your interests and needs. We may use a persistent cookie (a cookie that stays linked to your browser) to record your details so we can recognise you if you visit our website again.

You can choose to refuse cookies, or set your browser to let you know each time a website tries to set a cookie. You can find out more information about cookies including information on how to turn them off.

Please note however that if you disable our cookies you may not be able to access certain services or facilities on our sites and your use of our sites may be restricted. This could include joining or logging in to your members area. See our cookies policy.



We have a dedicated team whose function is to secure our clients’ information and also take appropriate measures to ensure that the information we collect and maintain is kept secure, accurate and up to date and kept only for so long as is necessary for the purposes for which it is used.

We ensure the organisations that provide us with services related to your membership have appropriate security measures and only process your information in the way we have authorised them to. These organisations will not be entitled to use your personal information for their own purposes.

Communications over the internet (such as emails) are not secure unless they have been encrypted. Your communications may go through a number of countries before being delivered to us – as this is the nature of the internet. We cannot accept liability or responsibility for any unauthorised access to or loss of your personal information that is beyond our control.



We may share information about you with:

Service providers, agents and associated organisations to allow us to service your membership and communicate with you; for example, financial institutions to process payments, and freelance personal trainers when you sign up to classes

Law enforcement agencies, regulatory organisations, courts or other public authorities where we have a legal obligation to do so

If you joined via one of our corporate partners, we may share your membership information with that corporate partner for the purposes of managing the relevant membership scheme.

We will release information if it is reasonable for the purpose of protecting us against fraud, defending our rights or property, or to protect the interests of our customers.

If we are reorganised or sold to another organisation, we may transfer any personal information we hold about you to that organisation. We will inform you if we do.



We do not intend to use your personal data for automatic decision making.



We use tools such as Google Analytics for collecting personal data about our website visitor’s online activities over time and across different web sites for marketing purposes. This is so we can ensure our website gives you the best possible experience. For more information and how to opt out from this please visit our cookies policy.



The Wembley Fitness website does not respond to DNT signals.



Wembley Fitness does not collect or process the personal data of children under the age of 16.



You have the following rights in relation to your data privacy: the right of access; the right of rectification; the right of erasure (the “right to be forgotten”); the right to restriction of processing; the right to be notified; the right to data portability; the right of objection; and the right to not be subject to automated profiling.


Access.  You have the right to ask for a copy of the information we hold about you and to have any inaccuracies in your information corrected. Please contact us through email to, the contact us section of the website or writing to the address below. There is not normally a fee for this service.

Rectification.  If you believe we are holding inaccurate information about you, or your personal details change, please update your profile on the Wembley Fitness app in the members’ area. Debit, Credit and Bank account changes can be made in your members’ area on the Wembley Fitness website.

Erasure. You have the right to the erasure of the data we hold on you, when it is no longer needed for the purposes of your Membership, or when you withdraw your consent for our processing (and we have no other lawful basis to hold your data).

Restriction. You have the right to ask us to place restrictions on processing your data in certain circumstances.

Notification. You have the right to be notified of any rectification, erasure or restrictions in relation to your personal data.

Portability. You have a right to receive the data we hold on you electronically in a format that allows it to be easily transferred to another data controller.

Object.  You have the right to object to data processing of your personal data for direct marketing or profiling purposes.

Profiling.  You have the right not to be subject to any decision based on automatic processing of your personal data.

The address to be used to obtain a copy of your personal information is: Wembley Fitness, 341 High Road, Wembley HA9 6BF. You can also contact us by emailing



We will update this privacy notice to reflect the way in which we process and protect your data. If we do so, we will post notice of the change on our website and you will have the opportunity to adjust your communications preferences via your Member Profile within the Members Area of the website and app.

Date of last revision 17/04/2023

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